Health & Wellness
HIPAA-compliant web sites and applications
Search Engine Optimization
Practice and provider reputation management
ARSENL has wide experience in the Health & Wellness space covering pharmaceuticals, medical practices, imaging providers, and alternative medicine organizations. We've developed a detailed understanding of how to conduct marketing and communications within HIPAA patient data confidentiality requirements.
In Pharma, we're a lead marketing services provider for Apotex Pharmaceuticals - the second largest generics producer in the world and manufacturer of OTC products sold at chain pharmacies and big box retail. We've helped extend the global rebranding to digital through website and email design, digital and print catalogs and new product launch content. Our three-year relationship continues to expand on the back of strong marketing performance across Apotex's core products.
In patient care, we drove the launch of Pure Plastic Surgery, a leading Miami multi-physician specialty practice, through resonating branding, English- and Spanish-language online advertising, Search Engine Optimization (SEO), content and social media. Most recently, we designed and engineered a HIPAA-compliant online patient results portal for a leading MRI services company based in South Florida.
In the alternative space, we have developed an industry leadership competency in positioning and marketing cannabis brands that market medical-grade hemp and marijuana therapies for chronic pain management and as adjunct treatments to traditional medicine. Learn more about our cannabis experience here.
Our Healthcare digital marketing services include:
- HIPAA-compliant web sites and applications
- Digital advertising
- Search Engine Optimization
- Practice and provider reputation management
Have a healthcare or health & wellness marketing project? Let's start a conversation.
Pharma Workfor Apotex Go
"In March, I called Carl on a Saturday and told him that we needed a website up for a new brand in ten days. They delivered and we won a multi million dollar grocery contract because of it. They are our absolute go-to digital partners and I can’t say enough about how much we value the partnership"— Meg Leung, General Manager, MD Science/Swiss Navy Brands
"The ARSENL team has been a great partner to us for the past four years. They show true passion for the YMCA brand and are always available no matter when we call or what we need. Our best membership campaign results have come with ARSENL as a key digital advertising partner."— Danene Jaffe, Senior Vice President, YMCA South Florida
"I’m thrilled with ARSENL’s work on Cayman Visitor and on our Wyndham property. We’re well-positioned to capitalize on the rebound in tourism traffic as the Caribbean reopens post-COVID. We love collaborating with the team and find their insights and ideas invaluable"— Sharlene Brenkus, General Manager, Wyndham Cayman
"They’re a consistent, top-notch agency — they’re everything I hoped they would’ve been."— Dr. Katelyn Stark, Marketing Specialist, iAnthus