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Why We Love Gmail Ads

May 2019 Tags : Digital Marketing

Google Display Network (GDN) is one of the largest ad networks in the world and for digital marketers, it’s part of our everyday. With Gmail ads, marketers serve an ad right into a users Gmail inbox. And those ads can be very targeted.
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Higher Ed Marketing

Five Things We've Learned About Higher Education Marketing

August 2018 Tags : Digital Marketing

Over the past year, we’ve worked with a large, private university to recruit new students for a number of graduate-level business programs. It’s been a highly successful effort from the standpoint of enrollment increases (up double digits year-over-year) and efficiency (cost per lead down 35% year over year). Along the way, we’ve learned – sometimes the hard way – a heck of a lot about Higher Education marketing.
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2017 Search Trends

March 2017 Tags : Digital

What Works for Organic Search in 2017 Wow, has this post been dogging me. I’ve been wanting to write about 2017 Search Marketing trends and the potential impact of Google changes since, oh, Christmas, but I just haven’t been able to connect brain to keyboard. And it finally dawned on me that the reason I’m
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Web development

Updating Your Website? Start with SEO

January 2017 Tags : Digital Search Engine Optimization

Search Engine Optimization (SEO) News From The Front Lines We recently worked with a client who was updating their site to improve branding and the user experience, and to make it more mobile-friendly. In typical fashion, the client asked their designer to create a new look & feel and simplify what had become a very cluttered …
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Get Ready for the VR of Everything.

November 2016 Tags : Technology Virtual Reality VR

Wow. Spend some time researching the emerging virtual reality space and the quantity – and disparity of information will make your head spin. Nonetheless, if you’re a gamer, hardware manufacturer, coder, agency or brand, you’ve got to be paying attention to what the Wall Street Journal predicts will be a $80B business by 2025, with the possibility of an “accelerated uptake” to $182B during the same period.
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Major Advantages of Working With The Best Web Design Agency in Miami

November 2016 Tags : Web Design Agency Miami Digital

Business owners and operational heads of the leading or upcoming firms are responsible for expanding their business locally or globally. Though the strategies for local and global promotions are different, the businesses need the help and services of the leading web design agency. The agency has the technological expertise to bring the companies the winning edge. As a matter of fact, the businesses need a quality website that has user-friendly features, easy yet effective designs, and great functionalities that leave a deep impact on the visitors.
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A Maturing Internet – Success In the Age of The Digital Titans.

November 2016 Tags : Internet

Looking for digital marketing success? The answer lies with Google, Facebook and Amazon. The rulers and rules have been established. Now you have to play. Bloomberg calls it GoogBook. The European union calls it unfair. Yahoo calls it game over. Whatever you call it, The dominance of the Google, Facebook as Internet advertising juggernaughts, and of Amazon in the online retail sector, is becoming more pronounced.
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